Strategic PR Services for Business Growth

DPR Group provides strategic public relations, communications, content, and marketing support for technology and business innovators across the United States. From media outreach and executive thought leadership to product launches and analyst relations, our integrated approach helps clarify your message, build credibility, raise brand awareness, and support qualified lead generation with expertise tailored to complex B2B markets.

PR professionals planning a media outreach strategy around a conference table

Our PR Services

Integrated public relations and marketing services help technology and business companies communicate clearly and grow strategically.

Public Relations

DPR Group delivers company messages to relevant editors and media outlets through media list development, pitching, press releases, thought leadership, media training, monitoring, and virtual press tours.

Corporate Communications

Strengthen communication with executives, customers, strategic partners, employees, and other stakeholders through strategic planning, messaging, branding, research, and communications support.

Content Development

Create persuasive bylined articles, press releases, case studies, blogs, white papers, tip sheets, brochures, product sheets, and website content based on your goals and value proposition.

Digital Marketing

Support measurable marketing results through campaign planning, persona-targeted content, nurturing emails, SEO, PPC, paid advertising, A/B testing, and qualified-lead campaigns.

Competitive Research

Research competitor positioning, product messages, naming, branding, and industry perspectives to clarify differentiated communications that are relevant to customers and markets.

Analyst Relations

Identify influential B2B industry analysts, arrange briefings, prepare presentations, and conduct executive practice sessions to strengthen marketplace credibility and reach decision-makers.

Integrated PR Expertise

Build Credibility With Strategic Communications

Effective PR connects your expertise with the audiences who matter. DPR Group combines media relationships, industry knowledge, strategic messaging, content development, and marketing support to help technology and business innovators raise awareness, communicate complex offerings, generate qualified interest, and position executives as thought leaders. Programs can support privately held and publicly traded companies across North America and Europe.

PR strategist presenting a communications plan to business technology leaders
Trusted By Innovators

Client Success Stories

See how integrated communications support helps technology and business companies strengthen visibility, credibility, and growth.

"DPR Group has been a trusted business partner providing expert public relations and marketing advice. DPR Group has secured tremendous positive media coverage for our firm, bringing visibility to our software and assisting our sales."

Felix Pekar

"In less than six months, DPR Group has helped Protech develop and launch a new website and successfully introduce Protech Cloud Business Solutions to the market. We truly value the expertise and services that the DPR Group team brings to the table and look forward to a long, successful relationship..."

Brian Bruffey
The DPR Group Difference

Why Choose DPR Group?

DPR Group brings integrated communications expertise to complex B2B markets.

Industry Expertise

Specialized knowledge across software, manufacturing, logistics, healthcare technology, clean technology, and government contracting.

Integrated Programs

Combine media relations, content, marketing, and communications strategies around unified business goals.

Proven Experience

A track record representing privately held and publicly traded companies across complex technology and business markets.

Strategic Partnerships

Established partnerships and client relationships span North America and Europe, supporting broader market ambitions.

Meet The DPR Group Team

Experienced PR and marketing professionals support complex business communications.

Portrait of Dan Demaree, Founder and CEO of DPR Group

Dan Demaree

Founder & CEO

Dan Demaree is the Founder and CEO of DPR Group, having established the company in 1998 to provide world-class public relations and marketing support to technology providers, manufacturers, and professional services companies. With over two decades of experience, Dan leads the agency's strategic direction, specializing in serving B2B software developers, supply chain and logistics companies, manufacturers, healthcare technology companies, clean technology companies, government contractors, and emerging technology companies. He holds a bachelor's degree from Winthrop College and a master's degree in technical and scientific communications from Miami University of Ohio. Dan is deeply committed to helping technology and business innovators build credibility, raise brand awareness, and achieve sustainable growth through integrated public relations and marketing strategies tailored to each client's unique goals.

Portrait of Jane Biddle, Senior Marketing Consultant and Advisor at DPR Group

Jane Biddle

Senior Marketing Consultant & Advisor

Jane Biddle serves as Senior Marketing Consultant and Advisor at DPR Group, bringing extensive experience as a chief marketing officer, industry analyst, and market strategist. She specializes in market strategy, product management, messaging, commercial planning, supply chain, manufacturing, international trade, and emerging technologies. Jane's broad expertise allows her to provide strategic guidance to DPR Group's diverse client base, helping technology and business companies refine their positioning and communications approach. Her deep understanding of complex industries, combined with her strategic insight, makes her an invaluable advisor to clients seeking to strengthen their market presence. Jane is dedicated to helping companies translate complex business and technical concepts into clear, compelling messaging that resonates with target audiences and drives business growth.

Frequently Asked Questions

What is a PR service?

A PR service helps an organization communicate with target audiences through strategic messaging, media outreach, content, thought leadership, and reputation-building activities. DPR Group’s public relations support includes media list development, proactive pitching, press release distribution, article and broadcast placements, executive media training, media monitoring, and virtual press tours. The goal is to build credibility, raise awareness, and support business growth.

What types of companies does DPR Group serve?

What does a PR agency do for a business?

Can PR help explain complex technology products?

What is included in media relations support?

Does DPR Group offer content marketing services?

Can DPR Group support a product launch?

How can I discuss PR support with DPR Group?

Ready To Strengthen Your Communications?

Talk with DPR Group about your public relations and marketing goals.

Certified Marketing Expertise

Awards and Recognition

HubSpot Inbound Certification

HubSpot Inbound Certification

A certification held by DPR Group staff.

HubSpot Marketing Software Certification

HubSpot Marketing Software Certification

A certification held by DPR Group staff.

HubSpot agency certification

HubSpot agency certification

An agency certification held by DPR Group.

Let’s Talk About Your PR Goals

Share your communications priorities and connect with DPR Group about an integrated public relations and marketing approach.

Contact Us Today

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