Content Development
Create persuasive bylined articles, press releases, case studies, blogs, white papers, tip sheets, brochures, product sheets, and website content tailored to your goals.
DPR Group creates persuasive, audience-focused content that clarifies complex products, strengthens brand credibility, and supports marketing and lead-generation goals. From technical articles and white papers to case studies, blogs, press releases, brochures, and website content, every asset is shaped around your value proposition and business objectives. The result is clearer communication for technology and business audiences across the United States.
DPR Group develops strategic content and communications assets that support visibility, credibility, engagement, and qualified lead generation.
Create persuasive bylined articles, press releases, case studies, blogs, white papers, tip sheets, brochures, product sheets, and website content tailored to your goals.
Connect content with campaign planning, persona-targeted messaging, nurturing emails, marketing-platform content, SEO, PPC, A/B testing, and qualified-lead campaigns.
Clarify your value proposition through competitive research, product messaging, naming, branding, strategic planning, and industry surveys that distinguish your business.
Support communication between executives, customers, strategic partners, employees, and other stakeholders with coordinated messaging and business communications.
Develop ongoing social campaigns featuring persuasive value propositions, thematic campaigns, media-related content, and paid lead-generation support.
Coordinate launch content, press releases, analyst and editor briefings, graphics, interviews, photos, video, virtual press tours, and media coverage support.
DPR Group develops content by understanding your goals, technology, products, services, audience, and unique value propositions. The team translates complex business and technical information into clear, persuasive assets that support brand visibility, credibility, thought leadership, and lead generation. Content can also integrate with public relations, marketing automation, and broader campaigns for consistent communication across your channels and audiences.
See how strategic communications and content support technology and business companies across diverse industries.
Combine specialized industry knowledge with integrated content, public relations, and marketing support.
Deep knowledge of B2B software, manufacturing, logistics, healthcare technology, clean technology, and emerging technologies.
Connect content development with public relations, digital marketing, communications, and lead-generation strategies.
Translate complex products and services into clear value propositions that resonate with business and technology audiences.
More than 50 companies helped position themselves for a profitable merger or buyout through strategic support.
Experienced communications professionals turn complex ideas into compelling business content.
Founder & CEO
Dan Demaree is the Founder and CEO of DPR Group, having established the company in 1998 to provide world-class public relations and marketing support to technology providers, manufacturers, and professional services companies. With over two decades of experience, Dan leads the agency's strategic direction, specializing in serving B2B software developers, supply chain and logistics companies, manufacturers, healthcare technology companies, clean technology companies, government contractors, and emerging technology companies. He holds a bachelor's degree from Winthrop College and a master's degree in technical and scientific communications from Miami University of Ohio. Dan is deeply committed to helping technology and business innovators build credibility, raise brand awareness, and achieve sustainable growth through integrated public relations and marketing strategies tailored to each client's unique goals.
Senior Marketing Consultant & Advisor
Jane Biddle serves as Senior Marketing Consultant and Advisor at DPR Group, bringing extensive experience as a chief marketing officer, industry analyst, and market strategist. She specializes in market strategy, product management, messaging, commercial planning, supply chain, manufacturing, international trade, and emerging technologies. Jane's broad expertise allows her to provide strategic guidance to DPR Group's diverse client base, helping technology and business companies refine their positioning and communications approach. Her deep understanding of complex industries, combined with her strategic insight, makes her an invaluable advisor to clients seeking to strengthen their market presence. Jane is dedicated to helping companies translate complex business and technical concepts into clear, compelling messaging that resonates with target audiences and drives business growth.
A content developer researches an organization, its offerings, audiences, and goals, then creates useful and persuasive content around those insights. At DPR Group, content development can include bylined articles, press releases, case studies, blogs, white papers, tip sheets, brochures, product sheets, and website content. The work is designed to clarify value propositions, support visibility, and contribute to marketing or lead-generation objectives.
Talk with DPR Group about your goals, audiences, and communication priorities.
Named certification held by DPR Group staff.
Named certification held by DPR Group staff.
Named agency certification associated with DPR Group.
Share your content goals and business priorities to start a conversation about tailored communications support.
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