Public Relations
DPR Group develops strategic media programs, pitches stories, distributes press releases, supports thought leadership, provides media training, and pursues coverage across trade, technology, business, broadcast, and podcast outlets.
DPR Group helps biotechnology companies communicate complex science, build credibility, and reach influential audiences through strategic public relations, content, and marketing. From media outreach and executive thought leadership to product launches and analyst relations, our integrated approach turns technical expertise into clear, compelling stories that support awareness, qualified engagement, and sustainable business growth.
Integrated public relations, messaging, content, launch, analyst, and digital marketing support for biotechnology companies.
DPR Group develops strategic media programs, pitches stories, distributes press releases, supports thought leadership, provides media training, and pursues coverage across trade, technology, business, broadcast, and podcast outlets.
Research competitor positioning, clarify differentiated product messages, and develop customer-relevant communications that help biotechnology companies explain their value proposition with greater precision.
Create press releases, bylined articles, case studies, blogs, white papers, tip sheets, brochures, product sheets, and website content aligned with business goals and technical subject matter.
Coordinate launch timelines, analyst and influencer briefings, press materials, third-party quotes, visual assets, editor interviews, virtual press tours, and coverage reporting for new biotechnology offerings.
Identify relevant business-to-business analysts, arrange briefings, prepare presentations, and conduct executive practice sessions designed to strengthen marketplace credibility and influence decision-makers.
Support persona-targeted content, nurturing emails, SEO, PPC, paid advertising, A/B testing, marketing-platform content, and qualified-lead campaigns through specialized partners and integrated strategy.
Biotechnology companies often need to explain sophisticated science, products, and market opportunities to audiences with different levels of technical knowledge. DPR Group combines public relations, content development, competitive research, and marketing strategy to create clear communications that build credibility, raise awareness, and support qualified engagement. Programs can include media outreach, executive thought leadership, product launches, analyst briefings, and digital campaigns.
See how integrated public relations and marketing support helps technology and business companies strengthen visibility and credibility.
Strategic communications for biotechnology and technology companies that need clarity, credibility, and market visibility.
Experience spans healthcare technology, emerging technologies, software, manufacturing, and other complex B2B sectors.
Combine public relations, content, communications, and marketing programs around each client’s business goals.
DPR Group has helped more than 50 companies position themselves for a profitable merger or buyout.
Established partnerships and client relationships support companies across North America and Europe.
Experienced PR and marketing leadership for complex technology communications.
Founder & CEO
Dan Demaree is the Founder and CEO of DPR Group, having established the company in 1998 to provide world-class public relations and marketing support to technology providers, manufacturers, and professional services companies. With over two decades of experience, Dan leads the agency's strategic direction, specializing in serving B2B software developers, supply chain and logistics companies, manufacturers, healthcare technology companies, clean technology companies, government contractors, and emerging technology companies. He holds a bachelor's degree from Winthrop College and a master's degree in technical and scientific communications from Miami University of Ohio. Dan is deeply committed to helping technology and business innovators build credibility, raise brand awareness, and achieve sustainable growth through integrated public relations and marketing strategies tailored to each client's unique goals.
Senior Marketing Consultant & Advisor
Jane Biddle serves as Senior Marketing Consultant and Advisor at DPR Group, bringing extensive experience as a chief marketing officer, industry analyst, and market strategist. She specializes in market strategy, product management, messaging, commercial planning, supply chain, manufacturing, international trade, and emerging technologies. Jane's broad expertise allows her to provide strategic guidance to DPR Group's diverse client base, helping technology and business companies refine their positioning and communications approach. Her deep understanding of complex industries, combined with her strategic insight, makes her an invaluable advisor to clients seeking to strengthen their market presence. Jane is dedicated to helping companies translate complex business and technical concepts into clear, compelling messaging that resonates with target audiences and drives business growth.
A biotechnology degree can support careers involving biological research, laboratory work, healthcare technology, pharmaceuticals, diagnostics, agriculture, environmental applications, and scientific communications. For biotechnology companies, technical expertise can also inform product positioning, thought leadership, media education, and stakeholder communications. DPR Group helps translate complex biotechnology concepts into clear public relations and marketing content for business and industry audiences.
Talk with DPR Group about your communications goals and market challenges.
Certification listed in DPR Group credentials.
Certification listed in DPR Group credentials.
Certification listed in DPR Group credentials.
Share your communications goals and discover how DPR Group can support your biotechnology company’s visibility and growth.
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