Digital Content Marketing
Develop targeted content and digital campaigns, including nurturing emails, SEO, PPC, paid advertising, A/B testing, and qualified-lead campaigns that support measurable marketing goals.
DPR Group helps B2B technology and business innovators build credibility, increase brand awareness, attract qualified leads, and support sustainable growth. Integrated public relations, content marketing, digital campaigns, strategic communications, and analyst relations are tailored to complex offerings and specialized audiences, helping companies communicate clearly and compete more effectively in demanding business markets.
Integrated marketing, communications, content, media, and research services for B2B technology and business companies.
Develop targeted content and digital campaigns, including nurturing emails, SEO, PPC, paid advertising, A/B testing, and qualified-lead campaigns that support measurable marketing goals.
Research competitor positioning, clarify product messages, develop differentiated value propositions, and support strategic communications, naming, branding, and industry surveys.
Build visibility through media strategy, editorial outreach, press releases, thought leadership, media training, trade publication placements, podcasts, and broadcast opportunities.
Strengthen communication with executives, customers, strategic partners, employees, and other stakeholders through coordinated messaging and strategic public relations planning.
Create persuasive bylined articles, press releases, case studies, blogs, white papers, tip sheets, brochures, product sheets, and website content for complex offerings.
Coordinate launch planning, analyst and influencer briefings, press materials, executive interviews, visual assets, virtual press tours, and coverage reporting for new products.
DPR Group combines public relations, content development, digital marketing, and strategic communications to help B2B companies explain complex products and reach decision-makers. Campaigns can support brand awareness, credibility, high-value web traffic, qualified leads, thought leadership, and business growth. The agency’s experience spans software, manufacturing, supply chain and logistics, healthcare technology, clean technology, government contracting, and emerging technologies.
See how integrated communications and marketing support can strengthen visibility, credibility, and business growth.
Strategic marketing support grounded in B2B expertise, integrated services, and clear business objectives.
Deep experience supporting technology, manufacturing, logistics, healthcare technology, and other specialized B2B sectors.
Combine public relations, content development, digital marketing, and communications within one coordinated program.
Campaigns are designed to support high-value web traffic, qualified leads, and stronger sales pipelines.
Build credibility for companies, executives, products, and services through strategic messaging and thought leadership.
Experienced strategists helping B2B innovators communicate with clarity and credibility.
Founder & CEO
Dan Demaree is the Founder and CEO of DPR Group, having established the company in 1998 to provide world-class public relations and marketing support to technology providers, manufacturers, and professional services companies. With over two decades of experience, Dan leads the agency's strategic direction, specializing in serving B2B software developers, supply chain and logistics companies, manufacturers, healthcare technology companies, clean technology companies, government contractors, and emerging technology companies. He holds a bachelor's degree from Winthrop College and a master's degree in technical and scientific communications from Miami University of Ohio. Dan is deeply committed to helping technology and business innovators build credibility, raise brand awareness, and achieve sustainable growth through integrated public relations and marketing strategies tailored to each client's unique goals.
Senior Marketing Consultant & Advisor
Jane Biddle serves as Senior Marketing Consultant and Advisor at DPR Group, bringing extensive experience as a chief marketing officer, industry analyst, and market strategist. She specializes in market strategy, product management, messaging, commercial planning, supply chain, manufacturing, international trade, and emerging technologies. Jane's broad expertise allows her to provide strategic guidance to DPR Group's diverse client base, helping technology and business companies refine their positioning and communications approach. Her deep understanding of complex industries, combined with her strategic insight, makes her an invaluable advisor to clients seeking to strengthen their market presence. Jane is dedicated to helping companies translate complex business and technical concepts into clear, compelling messaging that resonates with target audiences and drives business growth.
A B2B marketing agency helps companies reach business buyers through strategic messaging, content, public relations, digital campaigns, lead-generation programs, and communications support. DPR Group works with technology and business innovators to clarify complex value propositions, build credibility, increase brand awareness, attract qualified leads, support sales pipelines, and position executives or companies as thought leaders.
Talk with DPR Group about your goals, audiences, and growth priorities.
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Share your business goals and marketing challenges so DPR Group can discuss a tailored communications and growth strategy.
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